apex vision
apex vision
Built for the slopes, with intelligence at altitude, vision beyond the visible.
Built for the slopes, with intelligence at altitude, vision beyond the visible.
brand:
brand:
brand:
Oakley × Meta
Oakley × Meta
Oakley × Meta
featured by Product Notion
featured by Product Notion
featured by Product Notion
Length:
Length:
Length:
14 Weeks
14 Weeks
14 Weeks
Year:
Year:
Year:
2026
2026
2026
My Story…
On my first time snowboarding, my friends taught me and led me down the slopes.
Until I lost them and ended up in the wrong village.
My Story…
My first time snowboarding, my friends taught me and led me down the slopes.
Until I lost them and ended up in the wrong village.
Scroll
Still a great day. But it could've been better if I had…
Still a great day. But it could've been better if I had…
Embedded Comms
& GPS
- Group calls with friends for seamless communications.
- SOS calls for emergencies.
- Directions, speed, compass on AR goggles to stay en route.
Fall Detection & Location Sharing
- Fall detection sensor notifies emergency responders with live location when necessary.
- NFC chip embedded with medical information.
Integrated Camera & Motion Trackers
- Records sessions in POV for fun and safety.
- Camera reads hand gestures for ease of use.
Embedded Comms
& GPS
- Group calls with friends for seamless communications.
- SOS calls for emergencies.
- Directions, speed, compass on AR goggles to stay en route.
Fall Detection & Location Sharing
- Fall detection sensor notifies emergency responders with live location when necessary.
- NFC chip embedded with medical information.
Integrated Camera & Motion Trackers
- Records sessions in POV for fun and safety.
- Camera reads hand gestures for ease of use.
Oakley & Meta are redefining what sports eyewear can do.
Oakley & Meta are redefining what sports eyewear can do.
What would it look like for snowsports eyewear & gear?
What would it look like for snowsports eyewear & gear?
Moodboard
Designing around Oakley's identity and form with Meta's quiet, seamless technology.
Moodboard
Designing around Oakley's identity and form with Meta's quiet, seamless technology.
Form Finding
Thumbnails to explore, then ideate & visualize quickly using Vizcom AI.
Form Finding
Thumbnails to explore, then ideate & visualize quickly using Vizcom AI.
Prototyping
3D printing to test proportion, scale, and ergonomics.
Prototyping
3D printing to test proportion, scale, and ergonomics.
Refinement
Iterating between CAD, renders, AI visualization, sketches, and scaled models to resolve form and detail.
Refinement
Iterating between CAD, renders, AI visualization, sketches, and scaled models to resolve form and detail.
APEX VISION
Designed to be an extension of the Oakley Vanguard line.
With everything the mountain demands.
APEX VISION
Designed to be an extension of the Oakley Vanguard line.
With everything the mountain demands.
Large buttons on ear pads for easy control with snow gloves.
Large buttons on ear pads for easy control with snow gloves.
Take pictures, record, or track your session's performance, all from the action button.
Take pictures, record, or track your session's performance, all from the action button.
Interact with Meta AI by voice, hands-free.
Interact with Meta AI by voice, hands-free.
A built-in Twiceme chip carries medical information and emergency contacts.
A built-in Twiceme chip carries medical information and emergency contacts.
Capturing every priceless moment on the slopes.
Capturing every priceless moment on the slopes.
Classic Oakley magnetic buckle.
Glove-on
One-handed
Every time
Classic Oakley magnetic buckle.
Glove-on
One-handed
Every time
Push the spring-loaded goggles forward on both sides and they slide upward naturally.
Push the spring-loaded goggles forward on both sides and they slide upward naturally.
Adjustable vents for comfort.
Adjustable vents for comfort.
CMF
Dune with Prizm™ Sage Gold
See It All.
Wide-angle visor pushing the edges past your peripheral vision.
The mountain and everything Apex Vision brings.
See It All.
Wide-angle visor pushing the edges past your peripheral vision.
The mountain and everything Apex Vision brings.
Don't know where you're going?
Your crew messages the meet-up point; Apex Vision lays routes on the snow.
Don't know where you're going?
Your crew messages the meet-up point; Apex Vision lays routes on the snow.
Too cold to fumble with your phone?
Press & hold the action button or talk to Meta AI.
Apex Vision records, tracks performance, and leads the way.
Too cold to fumble with your phone?
Press & hold the action button or talk to Meta AI.
Apex Vision records, tracks performance, and leads the way.
Lost your crew?
Name a friend, and Apex Vision pings their live location and lays the route to them.
Lost your crew?
Name a friend, and Apex Vision pings their live location and lays the route to them.
Available on Desktop
Coming to Mobile soon
[Other works
W.1]
